The Tourism Manager is responsible to execute Wicomico County‘s Tourism strategic plan and administer the operating budgets for the Tourism division. This position:
- Utilizes marketing and sales tactics to enhance the County‘s quality of
life and grow its economy;
- Leads staff to attract, retain, and develop group business including
major sports tournaments, transient visitors, and to operate the
County‘s Welcome Center;
- Maintains trending information for room tax collection, event
attendance, demographic participation, and other metrics to guide
tourism initiatives;
- Secures additional revenues through grant writing and administration,
sponsorship sales, and revenue generation through events.